Tidal

Tidal - Thoro Playlist

Branding

Art Direction

Design

Agency

Spaceships don’t come equipped with rear view mirrors.

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During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

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During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

During an interview reflecting on his role as Hip Hop Editorial Director and master curator at Tidal, legendary rap influencer Elliott Wilson talked a lot about “the space.”

He commented on Tidal being a disruptor of the current streaming "space" and playlists serving as digital answers to hip hop shops of the past; essentially a living breathing "space" for people to learn about the best rap music.

Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

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Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

Working with Tidal on this branding execution, in true hip hop fashion, we flipped the meaning of the word space, and manifested a take on the multiple definitions of “space” to create a compelling and unique visual language.

Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

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Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

Artists break through the usually flat canvas of playlist artwork, images are torn in a nod to physical flyers and posters that permeate Hip Hops rich history, and we leverage images rooted in the vast and undiscovered expanse of outer space.

Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

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Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

Utilizing a cold and harmonizing palette of galactic inspired colors, listeners embark on a journey into the "space" of Hip Hop with every visit to the Thoro Playlist.

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